These figures may not seem too dramatic but this movement in the pounds value would make that same 100,000 euro property cost £8000 less in just a three month period.

Many say that the pound resurgence in value has been due to heavy demands on the EEU to help suffering European countries.

If this trend continues it will go a long way to helping the Canary Island property market get back on its feet.

Prices are very low especially in the mid to upper ranges of property prices. An increase in British pound buying power would have a significant effect in these higher cost villas.

Recent problem with the Greek economy have led to rumors that again the European Union will have to put large sums of Euro to help out. This will again weaken the Euro thus in turn strengthening the British pound.

Only time will tell and as sure as recessions come around so do the prosperous times. Whenever in either period it seems like the will never end but inevitably they will.

Other articles in this magazine cover recent Canary Island property news. There is a good feature showing the difference between schools in the UK and the Canaries. Find out how to sharpen up your negotiation skills when buying your dream apartment or house in one of the Canarian islands.

We asked estate agents in Lanzarote, Fuerteventura, Gran Canaria and Tenerife to send us their hostest properties. Take a look for yourselves at some of these amazing bargains.

This year has seen a massive rise in traffic on the Freedom4sale.com web site. January was up by over twenty five percent on any month in the last year. Throughout the Canary Islands property prices are at an all time low. As economies across the rest of Europe recover shrewd investors are realising the value in a house in the Canaries.
The best value houses currently for sale are the mid ranged apartments and villas that have been reduced. Many properties are down in price by as much as thirty per cent. Now is the time when people can really buy low and sell high.

To get ahead businesses need web sites. Airlines have long since taken advantage of the cost effectiveness of having an online booking system. Passengers also prefer the ease of booking and printing of their eticket from the comfort of their home. Car hire companies soon followed suit. New arrivals to Lanzarote now step off the plan and their internet pre booked hire car is waiting, fueled up and ready to go.
This web site for all businesses trend is now filtering down the line. Bars in the busy areas of Lanzarote like Puerto del Carmen often have their own facebook account where pictures of the previous night’s fun are quickly posted. Many bars even have their own sites crying the advantages of a sunset cocktail on their sun terrace.
The internet is taking over and its sink or swim time. Lanzarote estate agents thrive of pre booked buying visits made by buyers from the UK before arriving. By the time a buyer steps off the plan in Arrrecife airport they already have a good idea of the local market and what apartments or villas they will be viewing for the duration of their trip.
The list goes on and on.

Their is a very important second stage to having your company emblazoned on the internet on its very own shiny web site. Search engine rankings. If no one can find your web site, normally via google, then what good is it. Sure you can promote your web site name from adverts or you business premises but what any business really wants is new clients. The sort of clients that make a search for your services via a search engine. The Puerto del Carmen estate agent that appears on the top of google would normally receive twice the click throughs to the business that appears second. By the time you get to position eight in the rankings you are receiving one hundredth of the traffic the the position one search result is receiving.

Unfortunately then having a web site is not enough. You now need to employ the services of a company that carries out search engine optimisation in Lanzarote.
Many web design companies can start this off for you. However if being at the top matters, which in most cases it does, you need to help of a professional. The field of work is called SEO (search engine optimisation) and fast being recognised as the most important aspect of a new or established web site. The estate agent in Playa Blanca that ranks number one for searches like ‘Playa Blanca estate agent’ or ‘Playa Blanca property’ is getting many more web based sales than those further down the page. This can represent an income difference of many thousands of euros. Large SEO budgets can be justified if they work and produce results.
Google offers adwords campaigns, which are the banners that appear on the right of the search results page. An advert can appear here for any business that pays the right money but users know this and trust the organic results on the left more. This again brings us back to SEO. In this day and age it is an unavoidable part of web life and will only become more important as time goes on.

As ever the magazine is a section for the islands of Lanzarote, Fuerteventura, Tenerife and Gran Canaria packed full of property for sale and rent.

Property articles include:
An estate agent focus on the Gran Canarian estate agency of Dream homes gives a full interview and insight into how they see the current and future market over there.

There is a case study following a couple buying a property in Costa Teguise. Find out how they got on and what they might do better next time.

A very interesting article on how to best negotiate the price of you new property. Save thousands in a few words.

‘What is cheap?’ – Find out how to spot a bargain property. What are the ingredients that go into making you new Canary Island home a cheap one.

There are the normal property sections of ‘Property News’ and ‘Hot Properties’ plus a new section called ‘Estate Agent News’. In the new section Canary Island Estate Agents keep us updated as to what they are up to and how the market is changing.

As ever there is loads of information to help you find and buy your dream home in the sun.